design thinking
for good practices
design thinking
for good practices
We are an independent design firm
We believe that design thinking is the driver of every process involving creativity and innovation.
That is why we apply the methods and tools of traditional and generative design to the universes of marketing, communication, interaction and services.
We devise and develop strategic design projects, creativity facilitation workshops, visual identity systems, digital and traditional communication projects, service systems, interaction and cultural enhancement projects.
We do this for enterprises, institutions, organizations, institutes, territories, people.
we are
an independent
design
firm
strategic design
for a more sustainable
marketing
marketing
for a more sustainable
marketing
We define internal and external marketing strategies and programs, putting in order organizations and positioning the brands on the markets.
We do this through the methodologies and tools of design thinking by putting at the center of the analytical and creative process,
the organization and the final user as a person.
Our experience has taught us that strategic design
can concretely help companies, institutions and people
to effectively and measurably define
any business strategy.
Design is a multiverse.
Our team, as well.
GIOVANNI
DE LUCA
designer
Giovanni De Luca is a communication designer. From 2006 to 2023, he worked as a designer and creative director at the communication agency La Cosa, of which he was also co-owner. His work focuses on visual communication, brand design, and business service design, collaborating with companies, startups, public institutions, associations, and professionals. He specializes in developing strategies for digital and traditional communication and in applying design thinking to processes of creativity, innovation, and communication. He graduated with honors in Communication Theory and holds a PhD in Cognitive Science. He also teaches in the fields of design and communication in university master’s programs and at accredited training schools.
GIOVANNI
DE LUCA
designer
GIOVANNI
GAGLIANONE
account
Giovanni Gaglianone is a senior account and project manager. Since 2002 he is an account for local and national newspapers and publishing groups; from 2009 to present he is sole director and business manager of the communication agency La Cosa. Cultural anthropology graduate, he collaborated from 1994 to 2000 in ethnographic based museographic and exhibition design at the Special Superintendence of the National Museum Pigorini in Rome. He is currently involved in consulting in the field of communication and relationship marketing, public relations, and project management for communication projects and events, client portfolio management.
GIOVANNI
GAGLIANONE
account
FILIPPO
GIORDANO
engineer
Filippo Giordano is a management engineer. He began his professional activity as a project manager in international construction companies and in 2008 he joined the team of RHL Architettura, a firm of engineering active in Rome, following out realizations of high profile technology and innovation. Since 2019 he has been a partner in the firm and is mainly involved in of project management, serving as the sole manager of launch, planning, execution, control and closure of the projects. In addition, he is certified expert in minimum environmental criteria (CAM). Past-president of a major general contractor based in Rome, since 2021 he has been technical director of a nonprofit association for the management of international charity projects.
FILIPPO
GIORDANO
engineer
PIERFRANCESCO
CELANI
architect
Pierfrancesco Celani is an architect and urban planner. Since 2007, he has been a partner in AREA4 architecture and engineering associate firm and has collaborating with prestigious international firms such as the Freedman Tung and Sasaki Urban Design and City Planning in San Francisco (California, USA). He is primarily involved in. architectural design, urban and regional planning and cultural and natural heritage enhancement. He is also specialized in participatory design, sustainable urban development and new technologies applied to the city. PhD in programming psychology and artificial intelligence, he is currently a postdoctoral research fellow in Designing sustainable spatial planning at the Department of Engineering Environment of the University of Calabria.
PIERFRANCESCO
CELANI
architect
partner
ELDA
Finance
Consulting
MAKNO
Research
Consulting
YES I AM
Advertising
URANDA
Software
House
RHL
Architecture
WISH
Innovation
Consulting
MAKNO
Research
Consulting
YES I AM
Advertising
URANDA
Software
House
RHL
Architecture
external advisor
MARIO
ABIS
Sociologist
PIERPAOLO
BILOTTA
Finance Expert
communication
design to give voice
to the brand
communication
design to give voice
to the brand
We develop integrated, traditional and digital communication projects.
From the executive design of the brand to the development of the entire
brand identity project; from naming to packaging projects;
from the design of digital interfaces to the development of applications
for service systems; from digital advertising campaigns to events
and media relations.
From concept to device.
Capable of bringing together the effectiveness of
artificial intelligence tools with the sensitivity of human touch, to generate dynamic semiotics that are functional, sustainable and enduring over time.
creativity
AI enhanced
for sustainable innovation
space and
interaction design.
For all
space and
interaction design. For all
We imagine the concept of space in a broad sense: from the space-interface that separates man from machine,
to the expositional, social and territorial one in which individuals
interact, but also the conceptual, political, corporeal one.
Because of its breadth, space always requires
a project of interaction.
Through the methodologies and tools of design we develop
creative processes and interactive devices that involve all key players
in expanded and participatory forms of collaboration
for the conception and design of devices, services
and strategies aiming at the enhancement of spaces.
we connect
signs, people,
things, places,
brands
service design
to grow any type
of business
service design
to grow any type
of business
Designing new services for business growth?
The answer is always design.
With a design-driven and human-centered approach we design service lines and systems with an eye toward the world of innovation and sustainability.
We do this by seeking a balance between the speed of heuristics and the power of data, to improve the decision-making process, effectively and measurably transforming concepts into tangible services.
